List Of Podcasts With Monthly Download Stats
Updated stats: Edison Research Infinite Punch 2020 released March 19th, 2020. Q1 2018 report from Nielsen came out March twenty, 2018. Total number of podcasts & episodes on Apple Podcasts updated April 2021.
As new stats and reports come up out, this post will be updated with the latest info on the podcast listener landscape.
In that location is both an infographic (with embed lawmaking) and a Pinterest image for your sharing needs likewise!
Also, a common question is "how many podcasts are there?" and most of the data out there is outdated, but nosotros have an authentic method for determining the number of shows – and it's currently over ii,000,000.
In that location are also over 48 million episodes as of April 2021.
To highlight the growth, Apple confirmed there were over 550,000 podcasts at WWDC 2018 in early June.
An article published Apr 25, 2018, past FastCompany states there are:
Over 525,000active shows and over eighteen.five million episodes
And an article past Diversity back in February 2018 said:
Apple Podcasts … features more than 500,000 active podcasts, including content in more than 100 languages.
Information technology's no surprise that those numbers are climbing daily.
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If you're looking for podcast stats & analytics for your podcast, check out Blubrry Statistics hither.
Podcast Listener Stats (USA)
Demographics
- 75% of the US population is familiar with the term "podcasting" – upwardly from 70% in 2019 (Infinite Dial 2020)
- 50% of all Ushomes are podcast fans (Nielsen, Aug 2017)
- 55% (155 1000000) of the US population has listened to a podcast – up from 51% in 2019 (Space Dial 20)
- 37% (104 million) listened to a podcast in the last calendar month – upward from 32% in 2019 (Infinite Dial 20)
- 24% (68 million) listen to podcasts weekly – up from 22% in 2019 (Space Dial xx)
- 16 million people in the US are "gorging podcast fans" (Nielsen Q1 2018)
- 51% of podcast listeners are male – same as Usa population (Infinite Dial 20)
- 45% of monthly podcast listeners have household income over $75K – vs 35% for the total population
- 27% of United states of america podcast listeners take a 4-year higher degree – vs 19% for US pop
- 63% of podcast listeners are white – vs 58% for US pop (Infinite Dial 20)
- Historic period of monthly podcast listeners versus Us population (Infinite Punch 20):
- 12-34: 48% (vs 37%)
- 35-54: 32% (vs 40%)
- 55+: 20% (vs 23%)
Where, What, When, How
- 49% of podcast listening is done at home, down from 51% in 2017
- 22% mind while driving (in a vehicle), aforementioned as 2017
- Podcast listeners subscribe to an average of half dozen showsin the last week (Infinite Dial 20)
- Podcast listeners listen to an average of vii unlike shows per week, upward from five in 2017
- 80% heed to all or most of each episode, down from 86% in 2017
- Podcast listening on a computer went up from 29% to 31% (smartphone listening went from 71% to 69% respectively)
- 19% of listeners increase the speed (listen faster)
- 65% of monthly podcast listeners have been listening for less than three years
- Comedy is the virtually popular podcasting genre, followed by education and news
Social, Tech & Behavior
- Podcast listeners are much more active on every social media channel (94% are agile on at least one – vs 81% for the unabridged population)
- Podcast listeners are more probable to follow companies and brands on social media
- Podcast listeners are more likely to subscribe to Netflix or Amazon Prime (meaning they are less likely to be exposed to TV advertising)
- Podcast listeners are more likely to own a smart speaker (Amazon Alexa or Google Domicile)
- 51% ofbottled water households are podcast listeners (Nielsen, Q3 2017)
- 57% ofbaby food households are podcast listeners (Nielsen, Q3 2017)
- 53% ofbeerhouseholds are podcast listeners (Nielsen, Q3 2017)
- 56% ofjuice households are podcast fans (Nielsen, Q1 2018)
- 54% ofmilk households are podcast fans (Nielsen, Q1 2018)
- 54% ofcerealhouseholds are podcast fans (Nielsen, Q1 2018)
- 69% agreed that podcast adsmade them enlightened of new products or services
Global Podcast Stats
Due south Korea leads the world in the percentage of people who have listened to a podcast in the by month with 58%.
Here'due south the 2019 Podcast Stats & Facts Infographic:
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Sources:
- Edison Inquiry Infinite Dial 2020 (pdf)
- Nielsen Podcast Listener Buying Power
- Apple Newsroom
- My Podcast Reviews Industry Statistics
- Edison Enquiry Infinite Dial 2019 (pdf)
- Statista The State of Podcasting
- Nielsen Q1 2018 Podcast Insights (pdf)
- Edison Research Infinite Punch 2018 (pdf)
- Nielsen Q3 2017 Podcast Insights (pdf)
- Nielsen June 2017 Audio Today Report (pdf)
- Edison Research Podcast Consumer 2017 (pdf)
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